Master Your Swing & Lower Your Scores.
Work with PGA Professional Tom Gould for customised coaching sessions designed to improve your swing, sharpen your strategy, and achieve your golfing goals. Based at Darnford Moors, Lichfield.
750+
Happy clients
8+
Years PGA Professional
From tee to green improve every part of your game with expert, hands-on instruction and proven techniques
It's time to level up your Golf Game, strike it better & with more enjoyment!
Long Game Expertise
Master your long game with expert guidance on driving accuracy, distance control, and consistent ball striking.
Short Game Secrets
Unlock the secrets to a sharper short game with proven techniques for precision, control, and scoring consistency.
on course strategy
Master strategy with expert guidance on shot selection, course management, and playing smarter for lower scores.
measured improvement
Achieve measurable improvement with data-driven coaching, tracking progress through advanced technology.
Tom GOuld
head teaching professional
Hey, I'm Tom!
Head PGA Professional at Darnford Moors Golf Club in Lichfield, Staffordshire. With over eight years of coaching experience, I’ve worked with golfers of all abilities — from complete beginners to elite-level professionals.
I completed my PGA training under the guidance of leading coaches Robert Rock and Liam James, gaining invaluable experience that shaped my coaching philosophy. My approach focuses on helping each golfer unlock their potential through clear, tailored instruction.
To enhance performance and accuracy, I use the latest in golf technology, including TrackMan and high-speed camera analysis, providing precise data and insights. I am TrackMan Level 1 and 2 certified, allowing me to deliver advanced performance analysis and data-driven coaching.
In addition to coaching, I offer professional club fitting services. I’m a TaylorMade Master Fitter and a PING Authorised Fitter, ensuring every golfer is equipped with clubs that suit their game perfectly.
Whether you’re looking to learn the basics or take your game to the next level, I’m here to help at every stage of your golfing journey.
Elite Coaching for All Levels: Proven success coaching Beginners to Professionals .
Cutting-Edge Technology: Access to Trackman 4 launch monitor and Hackmotion wrist sensors.
World-Class Facilities: Private teaching bay, top-tier short game area, and two Championship courses.
Do any of these sound familiar to you?
Struggling with distance, accuracy, and consistency off the tee? Unlock your potential with expert long game guidance.
Go to practice but not sure what to work on? Just hitting balls and hoping to get better? We have personalised plans just for you.
Confused by conflicting online advice? There is so much information out there. Get clear, personalised guidance tailored to your game
Great from tee to green, but struggle from inside 100 yards. We'll help you add simple greenside shots to your game.
If this sounds like you,
don't worry - we can help!
1,250+ happy golfers
WHY OTHERS RECOMMEND US
"Great Teaching Style"
Highly recommend Tom great teaching style and keeps it nice and simple.
I’ve had a number of lessons with Tom now and can see an improvement in my game. I just need to practice what he says now!!!
-Duaine Taylor
"5 Star!"
Tom is a great coach, very patient, would highly recommend
- Patricia Wood
“Huge Difference"
Tom has made a huge difference to my game after having my ankle fused earlier this year. Highly Recommended
- Craig Davison
DOWNLOAD YOUR FREE
PRACTICE GUIDE
Download your 8 Secrets to Practice like the Professionals
PRICING
Choose Your Plan
Par Program
30 Min lesson £27
1 Hour Lesson £50
Complete with full lesson notes and Trackman where required.
Birdie Program
from £75
3 x 30-minute lessons – £75
5 x 30-minute lessons – £125
3 x 1-hour lessons – £125
5 x 1-hour lessons – £225
Complete with full lesson notes and Trackman where required.
Player Programme
£245
A structured coaching plan that includes:
2 x 1-hour swing lessons
2 x 1-hour short game/putting lessons
1 x 1-hour on-course lesson
Complete with full lesson notes and Trackman where required.
Your #1 golf coach for Online results
We also offer online support so that you dont have to leave your lesson and then try and figure it out on your own.
We walk the journey with you on our programmes, keeping you accountable and on track.
Archived information
With online golf lessons and the personalized formatting of the Skillest platform, you will be able to collect all of your videos and conversations with me in one spot. This is valuable information that golfers can then pull up when they feel as though they need a refresher.
Work at your pace
You no longer have to schedule lessons. You communicate with your coach online and ask questions and get feedback whenever you have time. There is no better way than online golf lessons to improve quickly for go-getters that want to improve as quickly as possible.
coach in your pocket
I walk with you every step of the way. Keeping you accountable, fully supported and turning round feedback to you ready for your next practice session.
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